Bjørn Lomborg

. . . we are knowingly squandering colossal sums of money (on climate change) while fractional sums can save millions of lives right now.

Bjørn Lomborg is adjunct professor at the Copenhagen Business School. He is the organizer of the Copenhagen Consensus Center, which brings together some of the world's top economists to set priorities for the world. Lomborg is also author of the best-selling The Skeptical Environmentalist and Cool It' in which he challenged mainstream concerns about the environment and argued that we need to focus attention on the most important problems first. 

Time magazine named Lomborg one of the world's 100 most influential people in 2004. In 2008 he was named "one of the 50 people who could save the planet" by the UK Guardian; "one of the top 100 public intellectuals" by Foreign Policy and Prospect magazine; and "one of the world's 75 most influential people of the 21st century" by Esquire

Lomborg organised "Copenhagen Consensus" in 2004, a project which brought together some of the world's top economists to prioritize the best solutions to the world's biggest challenges.  Essentially, he asked these experts to tackle the question:  With limited resources, how can we do the most good possible?

In 2007 Lomborg published Cool It: The Skeptical Environmentalist's Guide to Climate Change , a groundbreaking book that is transforming the debate about global warming by offering a fresh perspective based on human needs as well as environmental concerns. It has already been translated into 17 languages.

Lomborg’s commentaries have appeared regularly in such prestigious publications as the New York Times, Wall St. Journal, Globe & Mail, The Guardian, The Daily and Sunday Telegraph, The Times, The Australian, The Economist, the LA Times and Boston Globe. He has appeared on TV shows such as Politically Incorrect and ABC 60 minutes, Larry King, 20/20, and BBC Newsnight along with shows on CNN, BBC, CNBC, and PBS.